Workroom Automation
Workroom is a no-code Connected Process Automation Platform designed to help manufacturing enterprises of all sizes streamline their operations by seamlessly integrating people, processes, and machines into a single, centralized system.
By leveraging Workroom, manufacturers worldwide can build smart, connected factories with real-time data visibility and automated workflows. This enables them to optimize production, enhance collaboration, and make data-driven decisions with greater speed and precision—ultimately driving efficiency, reducing costs, and unlocking new growth opportunities.
Founder
Abhinav Attohta
Co – Founder
5+ Yrs of Experience
Building a no-code automation platform for manufacturing.
Led cloud, VR, and 3D projects across industries.
Experience in brand strategy, TEDx, and social impact.
Rohan Agarwal
Co-Founder
5+ Yrs of Experice, IIT alumnus
Worked at Captain Fresh, Zero to One Tech, Flipkart, and JioSaavn.
Led projects in web revamps, automation, and cloud infrastructure.
Early Roles – Amazon intern, IIT Ropar placement initiatives.
Key Highlights
Revenue Till Date (5 Qtrs)
INR 60 Lacs
Average contract value
INR 14.5 Lacs
Gross Margin
88%
Estimated LTV
INR 2.24 Cr
LOIs
INR 1.2 Cr
Clients
Plumage
Apollo Tyres
Hindustan Pencils
Alstef Group
Key Investors & Supporters
Deal Details
Current Deal Round
Seed
Round Size
INR 4.5 Cr (2 Cr committed)
Instrument
CCPS
Soonicorn Platform Fee
Admin Fee: 2% of investment amount
Carry: 10%
Valuation
INR 20.5 Cr Pre-Money
Minimum Ticket Size per Investor
INR 3,00,000
*AIF Condition : Consolidated commitment for AIF should be more than INR 25 Lacs to qualify as a valid entry to the cap table
Deal Runner
Smridh Kohli
Sweta Saxena
+91 9266546200
Documents
Pitch Call Recording
Media
Recognising the inefficiencies plaguing manufacturing enterprises, such as manual operations, scattered data, and lack of real-time insights, software engineers Abhinav Atthota and Rohan Agarwal founded Workroom Automation. The startup’s no-code application, ‘Connected Factory’, addresses these challenges head-on.
‘Connected Factory’ enables manufacturers to easily create custom apps without any coding knowledge, effectively centralising shop floor data. This consolidation of information enhances visibility, efficiency, and product quality. By integrating people, processes, and machines into a singular system, ‘Connected Factory’ facilitates the collection and analysis of real-time data. This allows manufacturers to streamline their operations, improve decision-making, and ultimately boost productivity.
