
Hoopr
Hoopr, India’s first AI-powered music licensing platform, addresses the challenge of discovering and licensing suitable music for videos. By providing copyright-free music from a library of over 12,000 tracks and sound effects, Hoopr aims to assist content creators and businesses. Additionally, the platform offers a significant opportunity for musicians to monetize their music.
Hoopr focuses on leveraging data and consumer insights to build tools and technologies for intelligent recommendations, streamlining the user experience in searching and discovering music for various applications like videos, vlogs, podcasts, films, Ad campaigns, and apps.
Founders
Key Highlights

Revenue (FY24 Q1-Q3)
INR 1.8 Crores
Subscriptions Sold
8.3K
Retention
72%
Licenses Sold
158K
Sign Ups
185K
Streams
5Mn+
Key Clientele




Deal Details
Current Deal Round
Pre Series A
Instrument
CCPS
Round Size
4 Cr (50% Committed)
Soonicorn Platform Fee
Admin Fee: 2% of investment amount
Carry: 10%
Valuation
Floor – 100 Cr
Cap – 140 Cr
Minimum Ticket Size per Investor
INR 2,00,000

Harshita Kotia

Devanshi Pahuja
Documents
Pitch Call Recording
Media
Music licensing platform Hoopr launches its creative-tech arm, Hoopr Brand Solutions
Hoopr aims to bring together its platform, music library and creator network to offer music-led, integrated brand solutions. HBS shall tap into Hoopr’s 250,000+ artist and creator network, through its platform, to offer brands a low-cost turnaround for songs, brand anthems and music videos in multiple languages and a wide array of genres. It will then facilitate music distribution on streaming platforms as well as amplification on social media like Instagram, YouTube and Snap, through its creator community. HBS has also partnered with YouTube music channel, Songfest, to offer wider reach, distribution and engagement to brands.


